How the Ad Network Works

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AdsGram is an ad network within Telegram mini-apps. When users are about to receive a bonus in Telegram mini-apps, they watch ads to get it (for example, like here).

Ad operations in the mini-app network are managed through campaigns in the advertiser's personal account. Advertiser's Dashboard

Current Bidding Strategies

The following bidding strategies are currently available:

• CPM — payment is charged for every 1,000 ad impressions.
• CPC — payment is charged for each click (available for Inline ads and Bot messages).
• Target CPC (tCPC) — payment is charged for every 1,000 ad impressions, while the algorithm optimizes ad delivery to reach audiences more likely to click, aiming to keep the actual cost per click within the Target CPC.
• Target CPA (tCPA) — payment is charged for every 1,000 ad impressions, while the algorithm optimizes ad delivery to reach audiences more likely to convert, aiming to keep the actual cost per conversion within the Target CPA.

Integrations

We have 500+ integrations, the largest partners are:

• DUCK × MY × DUCK
• PlayDeck
• Gamee
• Portal Games
• Boinkers

IMPORTANT

Since September 23, 2024, the system switched from the TON currency to USD₮. Statistics for previous periods were also recalculated. During the transfer, currencies were converted at the exchange rate of 5.7 USD₮ per 1 TON.